Entries by Beth Southern

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10 Reasons E-Commerce Sites Fail

Ecommerce offers fantastic revenue opportunities, the ability to be open 24/7 and traditionally fewer overheads when compared to bricks and mortar retailing. Yet, despite the fact that more than 12 million consumers shop online — and we are experiencing year-over-year double-digit growth in online shopping — a huge number of ecommerce businesses are struggling to be profitable, or in […]

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The Growth Of Artificial Intelligence In E-Commerce (Infographic)

From creating personalised shopping experiences to offering virtual buying assistants – AI is improving the online shopping experience for consumers and retailers. Shoppers will be able to easily find the best price for an item and communicate with chatbots for quick customer service. For retailers, they’ll be able to better analyse consumer data to predict future buying […]

How To Use Social Media For E-Commerce (Infographic)

Marketers have had a notoriously hard time converting e-commerce customers via social channels, but it doesn’t have to be that way. The company released an infographic that depicts how people use social media and how social media can lead to conversions. Social networks are expected to have 2.5 billion users by 2018, according to data […]

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Could This Be The New iPhone 8?

Each year, we spend months agonising over any rumbling in the supply chain, scanning multiple sources for news/leaks/rumours, and tapping every possible source with even vague knowledge about the iPhone. In the end, we have an incomplete picture that takes shape once Tim Cook walks on a Bay Area stage. Based on what we’ve seen so far in […]

5 Ways Technology Is Changing E-Commerce

The impact that tech-savvy customers are having on the ecommerce world is not just stronger than ever; it’s faster than ever: Gone are the days when customers would meander online trying to determine if an online order was worth the risk. Instead, technology today is helping customers keep track of their purchases, and altering the ways in […]

The Pro’s And Cons To Selling On Amazon And eBay

At first glance, online marketplaces like Amazon and eBay seem to be a creation of mutual benefit. Ecommerce store owners gain increased exposure for their products, and the marketplaces gain an expanded product range without having to increase inventory. On closer inspection, the mutual benefits remain, but the reality is more nuanced. Should you expand […]

The Key E-Commerce Trends In 2017

A new year is around the corner and we might see some new things in 2017. Four CEOs of leading Nordic e-commerce companies share their thoughts on what they think will be the key e-commerce trends in 2017. According to Marcus Fredricsson from Swedish car service portal M, drop shipping is over. Customers have stronger […]